WeAreBrain
Top Artificial Intelligence Company in Amsterdam, Netherlands
161 visitsWeAreBrain About
WeAreBrain Award-winning technology agency
$50 - $99/hr
Founded in 2014, WeAreBrain is a full-service strategic technology agency in the business of ideas, entrepreneurship and invention. We are entrepreneurs at heart and enable clients to create and execute strategies and solutions for their digital transformation. We imagine, create and develop intelligent design, thoughtful products and solutions. We endeavour to leave the world a better place than we found it. We are a force field of 75 creators and
2014
50 - 249
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WeAreBrain Reviews
Samantha Wolhuter
Excellent tech agency with exceptional expertise
I have worked with WeAreBrain as a freelancer for just over two years and I've had the pleasure of working on a variety of very interesting projects focused mostly on AI and chatbot development. I am also part of their extended marketing team and through working with some of their dev team in Ukraine I have seen them tackle platform and app development along with other new tech solutions. Their strategy and UX team are also working on some really innovative stuff and it's great to be included in team that has such a high standard of work.
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WeAreBrain Services
- Deep Learning
- Cloud Security
- Hybrid Cloud
- PaaS
- System Administration
WeAreBrain Portfolio
HEINEKEN Rewards - AI-powered retail marketing automation
Despite ongoing digitisation in Retail Marketing, cashback campaigns have remained stubbornly analogue. From creation, to distribution, validation and the actual cashback payment processing, cashback campaigns traditionally require a lot of manual handling which makes them expensive and prone to human error. If you run cashback campaigns with affiliates or third party marketplaces, companies often have to pay additional commissions or processing fees to the partners without actually getting relevant data from it. Summarizing the main goals and objectives: direct contact with consumers; reduction of operational hassles and costs linked to rewards and cashback campaigns; internationally scalable and automated platform. Solution 1. A multi-purpose application that allows to configure consumer-facing loyalty campaign initiatives, including but not limited to rewards and cash refund campaigns. In collaboration with Triple (wearetriple.nl). 2. An innovative and multi-purpose Image Processing and Optical Character and Image Recognition solution that extracts the data from images of both rolled and A4 receipts. This is accomplished with proprietary AI technology and a matching algorithm using a neural network. We have carefully created an algorithm to calculate the cashback per consumer based on the various campaign rules and the actual price of the purchased product. 3. A customised web portal has been developed to manage campaign rules and view the results of the image processing, with the ability to manually correct the system. The platform also helps brand managers, marketers and business stakeholders to collect relevant consumer data, understand purchasing behaviour, promote new and existing Heineken products directly to consumers, and ultimately ensures purchases. This intuitive, user-friendly platform transforms a manual and therefore slow process into one that is nimble and simple to use while closing the gap between consumers’ expectations and company marketing intentions by applying the latest Artificial Intelligence technology and sophisticated OCR and image processing capabilities. Since the launch of the product, 30.000+ receipts were successfully processed over the first 3 campaigns, boasting an automatic correct recognition judgment rate around 80%. Considerable cost-savings were also made at Heineken, by reducing internal handling and processing costs by more than 90%, as well as external third party commissions for affiliate marketplaces. Heineken is 100% in control of all campaign-related data all the while staying fully compliant with European GDPR regulations. Heineken Rewards and more specifically the Heineken Image Processing solution is a game-changing, efficient and intuitive solution that solves the hassle involved in reward, cashback, and loyalty campaigns. It is a case where state-of-the-art technology powered by AI is used to truly improve on an activity that would otherwise be time-consuming, costly and potentially subject to human errors. Based on the backbone of Tur.ai middleware solution and with the help of artificial intelligence, sophisticated image processing, and optical character recognition, the software can read, analyse and process receipts from the majority of retailers and supermarkets in your region. This is truly a first. Not only in the Netherlands but across Europe. Result 30.000+ receipts successfully processed over the first 3 campaigns Automatic correct recognition judgement rate around 80% Reduced internal handling and processing costs by more than 90% Reduced external third party commissions for affiliate marketplaces
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Not Disclosed
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52 weeks
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Retail
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HEINEKEN Afterwork - Chatbot & Event Management Automation
Challenge Organising an event is hard work. It’s like a jigsaw puzzle that you need to put together to ensure that everything goes perfectly and when you get all the pieces in place you are likely to have an incredible event but sometimes things don’t go according to plan. Imagine you could get help with communicating your event to a wide audience, and managing ticket sales and finding venues which allow for a specific number of attendees? Wouldn’t that make putting an event together so much easier? Solution WeAreBrain created an exciting Event Bot - a powerful and dynamic solution that addresses all of this and much more, through a super smart Facebook Messenger chatbot. Our Event Bot can organise and manage your guest list and let you know who is attending and who has to cancel last minute via signups. You can get into the party spirit by listening to Spotify playlists, and you can also pre-book a taxi and plan your route to and from the event - we don’t want you drinking and driving! You can even organise your own event with our Event Bot. Just tell the bot your party requirements, including food, drinks, decorations and more, and the bot, through the Heineken NOW service, will deliver your order right to your house in just 30 minutes! With an efficient and user-friendly registration via a mobile webapp, event hosts are able to register visitors easily. And with transparent event reporting in a custom webportal powered by Tur.ai, event organisers are able to witness the effectiveness of their event and venue in real time. Result In the first year, 50-55% of event registrations happen through Facebook messenger, without any additional marketing of this channel. We also noticed a slighter higher 'show' percentage for the customers who registered via the chatbot, comparing to the online web form.
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$0 to $10000
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10 weeks
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Productivity
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