Pollfish

Pollfish is a hybrid-service survey platform that merges methodology and technology to provide an innovative solution for conducting market research and collecting the most accurate insights. Using Organic Sampling, a methodology of surveying real consumers at random within the devices they are organically engaged in, Pollfish surveys its distributed mobile consumer network of over half a billion real consumers around the globe in the apps they are already using—providing real insights in real time. Unlike traditional, panel-based methods, where panelists may become fatigued or sample may be bought to fit targeting requirements, you can trust the highest quality data from every Pollfish survey created. Advanced fraud prevention mechanisms use machine learning to detect suspicious activities, bots, or anything that just doesn’t add up. This, combined with Pollfish’s broad, general audience, allows us to include only responses that meet our standards and fit 100% of the targeting criteria, resulting in the most accurate representation of the population of interest.